2. Create a Space to Collaborate
CoPs rely on one to one interactions between a trusted group of practitioners. These can take place in a physical or virtual space and your role is to create a safe, welcoming and productive environment that helps people focus, relax and trust each other. You could think about: – providing a neutral, welcoming physical space, or the tech for virtual meet-ups. Appoint someone to facilitate your collaboration efforts. They should understand the movement at large and be able to help out in selecting members. They should also be comfortable getting to know the community, finding fruitful areas of focus, and helping when needed. A good facilitator will be able to train members on different techniques to get the best out of each other, like action learning sets or appreciative inquiry.
3. Enable Shared Understanding
CoPs share knowledge through personal storytelling, based on real-life experience. The members share mistakes, successes, lessons learned, and contemplate new ideas and solve problems together. They become walking, talking repositories of knowledge and best practice which they share and apply in their extended networks or workplaces. That might be enough. But if you want to make their stories more widely available and codify that knowledge, here’s one way of doing it: – giving CoP members a platform to share their stories, ideally unfiltered, by audio, video or written blog – using your own comms channels to get them heard – creating a feedback loop by making direct calls out to the wider movement to add their experiences, identify the new knowledge that emerges and curate the content into follow-up blogs or quick-fire tips
4. Get Your Governance Right
One of the challenges of a community business is having to share the decision making with so many people. The democratic voting model can work but sometimes it feels like the same people are always in the minority. Among the major challenges a CoP faces is creating a sense of ownership by the network members while still maintaining a clear identity, particularly when the community is an initiative of a well-established organization. Those leading the CoP need to find the right balance between “managing” and letting go. There is a fear of letting go, in terms of losing control. Ensuring their is a backbone organization to help the community flourish is essential to enabling its maximum potential. Over managing a CoP can also be a problem. Control requires a significant time commitment, so the right mechanisms need to be in place before you allow the community to manage itself.
5. Take Care of Your Community
A CoP can get a bit heavy when people start opening their hearts and minds to each other. Taking care of your of your community is important. Listen to what’s going on, bring biscuits, make tea and facilitate this thing you’ve created. Put the same level of love and care into the curation of events as you want people to show in their participation at them. The key is to make sure the ground rules are set to encourage positive, constructive information sharing.